Fast Company last month named the Celtics as one of the NBA’s five most socially savvy teams. They ranked us at #3 behind the Lakers and Suns, citing our Facebook game, Celtics 3-Point Play.
Category: Sports Marketing
Restart…and reboot yourself
PeterStringer.com has been relaunched with a new focus on sports marketing and social media. While you won’t find commentary on the Boston Celtics’ performance on the court in this space, you may glean some insight into how the team approaches digital marketing and social media.
Clicking on, off court (Boston Globe)
Here’s a quick piece from the Boston Globe about our efforts in the digital space. Clicking on, off court