The Boston Globe gave the Celtics a brief write up for our social media efforts, as reporter Chad Finn spent a game day with myself and others from the front office getting an inside look at our digital marketing initiatives. There’s a lot more to it than the article covers, and many people in our…
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Is Your Mac Becoming an iOS Device?
I’ve been using Macs since I first knew what a computer was, but with each passing OS update, the lines are blurring. Today’s announcement that OS X 10.8 Mountain Lion will include iMessage functionality means that your desktop is slowly merging with iOS. At some point, they’ll probably be the same operating system. Mashable has…
“I’ll Write It…And We’ll Do it Live!”
Broadcasting is probably not my strong suit, but I had the chance to try a little something different on Friday, filling in as a guest co-host on the weekly live webcast for Hubspot, an inbound marketing company in Cambridge, MA. Joining Hubspot CMO Mike Volpe for their live streaming “Marketing Update,” I took a crack…
Remembering Jack Falla
I wrote this piece three years ago upon learning of the death of my friend and mentor, Jack Falla, who claimed to teach sportswriting but actually taught about life. Jack passed away from a sudden heart attack on September 14, 2008. I’ve yet to meet anyone with the same incredible combination of humility, wit, incisive…
Perks of the Job: Legends Interviews
No matter how cool your job may be, it’s still a job and sometimes you need a reminder of how lucky you are. Well, I got one of those this week when I had the chance to catch up with a trio of Celtics legends, guys who paved the way for the NBA stars of…